After months of randomly seeing these videos, I finally bit the bullet and ordered some. I initially didn’t have any interest in fidget toys, but the TikTok algorithm kept recommending me video after video, so they lingered in the back of my mind. TikToks featuring fidget toys will often have similar qualities to ASMR videos, which produce sensations that please the to #fyp #foru #foryoupage #foryou #forupage #xyzbca #popit #fidget #fidgettoys #voiceeffects #homemade #homemadefidgettoys ♬ original sound. For example, a good “push pop bubble” will click and and snap when you use it. While opinions vary, generally what people look for in a fidget toy is something tactile.
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While some videos switch up the formula a bit, like teaching viewers how to make a DIY fidgets, the majority of videos assess the toys. One TikTok with the caption, “My favorite stress balls!” for example has over 1.9 million views despite only showing someone squeezing different kinds of fidget toys.
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On TikTok alone, videos with the hashtag “ #Fidgettoys” have over 2.7 billion views, with some of most popular accounts exceeding 1.7 million followers.įidget toy content is remarkably simple and straightforward. While the toys were initially targeted at this niche demographic, the toys have found a much larger audience today. The idea is that fiddling around with something like Silly Putty or a stress ball can help a child focus on the task at hand. Generally speaking, fidget toys are a unique knickknack often used to help kids with ADHD focus. Remember fidget spinners - those trinkets with the ball bearings that went viral circa 2017? Well, thanks to TikTok, fidget toys of all sorts are making a comeback now.
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